What Exactly is Technical SEO — and Why is It So Important?
What is Technical SEO? Technical SEO is a subcategory of SEO that involves optimizing your website infrastructure so that it can be easily crawled and indexed by search engines. The Best Institute of Digital Marketing Institute teaches you everything about the technical components of your website such as sitemaps, page speed, URL structure, layout, site navigation, and more. What is SEO? First, let's recap what SEO is. In its most basic form, SEO is the process of optimizing your website for search engines. Optimization in the context of SEO means: Make sure search engines can access and index your website without any problem Have high-quality content that matches the searcher's intent Ensure that your website's structure is communicated to search engine crawlers appropriately. Assist search engine spiders in comprehending your content's meaning (context). Provide reasons for search engine algorithms to trust your website and rank it higher than other websites. Why is ...